Lead Generation · FirstChoice

Turn visitors into real leads.

Offers, lead magnets and landing pages that turn interested visitors into real leads, every day.

Lead Generation, explained by Chris[2:30]

4.9★

on Google · [XX] reviews

10+

years in digital marketing

NH

Family-owned in Hampton

It’s giving every visitor an easy, valuable next step.

The fix isn’t more traffic. We give lead generation a clear job, and a number to hit.

Sound familiar?

People visit. Very few reach out.

1

There’s no reason to act now.

Visitors who aren’t ready to call today leave with no way to stay in touch.

2

Every form says "Contact us."

One generic form can’t capture people at different stages of deciding.

3

Leads arrive with no follow-up.

When someone does reach out, it can take hours or days to respond.

The fix isn’t more traffic. It’s giving every visitor an easy, valuable next step.

Where this fits in your framework

Turn attention into booked business.

Lead generation is the heart of FirstChoice. Everything we do here is measured in leads.

Capture more of the people you already reach.

We build offers and lead magnets worth signing up for, and pages designed to convert.

What we do

The number it movesLeads per month and conversion rate

What’s included

Everything it takes to do lead generation properly.

Offer strategy

The offers your customers actually want to say yes to.

Lead magnet creation

Guides, checklists and quizzes, written and designed.

Landing pages

Focused pages for each offer and campaign.

Forms and quizzes

Short, smart forms that qualify as they capture.

Instant follow-up

Every new lead gets a reply in minutes.

CRM connection

Every lead lands in your pipeline automatically.

A/B testing

Constant small tests to raise conversion.

Lead reporting

Leads by source, offer and quality, every month.

Built with: Your website, GoHighLevel funnels and forms, and your CRM [CONFIRM]

Your first 90 days.

What the first three months of lead generation look like with our team.

1

Days 1 to 14

Find the offer

What your best customers want, and what will make them raise a hand.

2

Days 15 to 30

Build the funnel

Lead magnet, landing page, form and follow-up built and tested.

3

Days 31 to 60

Launch and drive traffic

Promoted through your site, social, email and ads.

4

Days 61 to 90

Test and improve

A/B tests on headlines, offers and forms to raise conversion.

[Client name] · [Industry, NH town]

[Result headline, e.g. "Turning a quiet website into a daily source of leads"]

Metrics Before After
[New leads per month, up from XX]
[XX]
→
[XX]
[Landing page conversion rate]
[XX]
→
[XX]%
“We contacted Chris at First Search after a bad experience with a national brand company. He was able to fix our website and get our Google profile up and running. Chris and his team are very professional and always did what was right for our success.”

Steven McGibbon

Posted on Google

“My business partner and I have been working with First Search for about six months and we were starting pretty much from ground zero with our marketing. We didn’t really even know where to start but the whole process has been easy and approachable and we couldn’t be happier with the results thus far.”

Patrick Wilson

Posted on Google

Ways to get this done

Three ways to get it done.

Have our team run it, learn to do it yourself, or do it yourself with a coach in your corner.

We work with 25 businesses. That’s it.

Capping our partner list means every client gets senior attention, real strategy and a team that knows their business. When the spots are full, they’re full.

6 of 25 partner spots open.

Meet the team behind your marketing[1:45]

Is a partnership right for you?

A fit if you:

Not a fit if you:

Partnerships start at $X,XXX/month.

Learn the system. Run it yourself.

The same framework we use with our partners, packaged so you can implement it at your own pace. Start with an $8 workbook, or get everything in the Community.

Inside BeFirst Training: how the DIY path works[3:10]

Your DIY resources

The FirstSearch Blueprint

The exact SOPs, worksheets and checklists we use with every client.

$8

BeFirst Online Course

A founder-led video walkthrough of the entire framework, one stage at a time.

[$XX]

BeFirst Community

The course, Blueprint, live webinars and weekly content, all in one membership.

$88/mo

Live trainings and webinars

Hands-on workshops, online and in Hampton, on every stage of the framework.

[Free to $XX]

Not sure where to start? Compare every option in BeFirst Training.

You do the work. We guide every step.

1:1 strategy sessions with our team, built entirely around your business. You implement; we bring the plan, the expertise and the accountability.

What a BeFirst coaching session looks like[2:00]

BeFirst Coaching

$500/month

One 1:1 session a month

$1,000/month

A session every two weeks

Best for: owners who want an expert sounding board and accountability.

From our resources

Learn more about lead generation

Video Oct 7, 2026

The FirstSearch Framework in 10 minutes

[XX]%[more leads in 90 days]

Case study Sep 12, 2026

[Client name]: a rebrand and a new website

Blog 6 min read · Sep 8, 2026

Is your website a brochure or a lead machine?

FAQ

Lead Generation questions

Something valuable a visitor gets in exchange for their email or phone number, like a checklist, guide, quiz or free estimate.

The guarantee in your roadmap is defined up front and measured monthly. For many partners, that’s lead growth.

We build offers for your ideal customer, track which leads become customers and refine from there.

Straight into your CRM with instant notifications, so your team can follow up fast.

No. Every service is delivered as part of a FirstSearch partnership, because lead generation works best alongside the rest of your marketing system. Your plan includes every service your business needs for one fixed monthly retainer.

Turn more visitors into leads.

Let’s find the offer that makes your best customers raise a hand.